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2008 totally new Subaru Impreza

Subaru’s eagerly-awaited new Impreza goes on sale in September, offering all its traditional strengths of outstanding handling and active safety thanks to symmetrical all-wheel drive but in a new, more practical package.

And while performance fans will still be catered for early next year when the range-topping, turbocharged WRX STI arrives, the initial emphasis is on the new 1.5 and 2.0 litre models aimed at a much wider audience.

Both enjoy enhanced fuel economy and driveability thanks to improved ‘boxer’ engines which – having their cylinders horizontally-opposed – give the car a lower centre of gravity for improved grip, reduced body roll and more agile steering response.

This is further aided by the engine and transmission now being placed almost 0.5 ins (10 mm) lower in the platform.

Most models are lighter than their predecessors and enjoy improved aerodynamics – down from 0.36 to 0.34 for the 1.5R, for example.

All new Subaru Imprezas share a five-door body which is shorter and wider than the previous Sport Wagon and offers substantially improved interior space thanks – in part – to a 3.7 ins (95 mm) longer wheelbase.

Interior width is around 2 ins (45 mm) greater, while a compact new multi-link rear suspension allows boot space to grow by a substantial 6 cu. ft to 19 cu.ft (538 litres) with the rear Seat upright.

Subaru’s aim is to compete more directly in the European market with rivals such as the Honda Civic, VW Golf and Mazda 3 while offering the added safety and traction advantage of symmetrical all-wheel drive.

And in Japan – where the new five-door Impreza was recently introduced – sales were a staggering 3,829 units in the first week alone. This represents 150 per cent of the planned MONTHLY sales target.

The new Subaru Impreza’s elegant, restrained design gives it a sporty stance with wide tracks, broad shoulder lines and subtle side body creases for a quality look.

Premium touches include a gas strut-assisted bonnet, LED (light-emitting diode) tail lamps, a flowing Tribeca-like fascia design, double-stitched Seat cloth, metallic interior decoration and padded armrest cushions.

The instruments are also sporty thanks to their clear design and subtle lighting while the extensive vehicle information display includes a fuel consumption indicator highlighting the new Impreza’s much improved efficiency.
Affordable, Attractive Range

The UK range goes on sale in September with the practical Subaru Impreza 1.5R costing an incredibly affordable £12,495 On-The-Road. An automatic version is available for £1,000 more. The previous Impreza 1.5R – introduced for the first time towards the end of last year – proved such a success that stocks quickly ran out.

Standard equipment on the new 1.5R includes: AWD with dual-range, low ratio transfer ’box, 15 ins alloy wheels, climate-control air-conditioning, four-speaker radio/CD player, front and rear electric windows, reach and rake-adjustable steering wheel, front fog lamps plus driver, passenger, side and curtain airbags and a vehicle information display (trip computer).

Equally outstanding value is the new Subaru Impreza 2.0R – also available from September – priced at £14,995 On-The-Road. Compared to the 1.5R, the 2.0 litre model adds: larger 16 ins alloy wheels, Subaru Vehicle Dynamics Control, windscreen-wiper de-icer, xenon headlamps and heated door mirrors. An automatic version is available for another £1,000.

The Subaru Impreza 2.0RX adds not only extra equipment but also body styling enhancements such as front and rear spoilers, side skirts, a chrome exhaust end-cap and a rear bumper diffuser. The alloy wheels are larger at 17 ins and interior upgrades include ‘Smart Entry’ with an engine push-start button and satellite-navigation.

Also standard is a leather-covered steering wheel and gear knob, cruise-control and a 10-speaker radio/single-disc CD system. The Impreza 2.0RX costs £17,495 OTR with an automatic version available for £1,000 more.

Meanwhile, sure to delight performance fans is a limited quantity of turbocharged Subaru Impreza 2.5 WRX models expected to become available during November. Prices will be announced nearer the time.

Standard equipment on the Subaru Impreza 2.5 WRX includes 17 ins alloy wheels, front and rear spoilers, side skirts, a rear bumper diffuser, leather-covered steering wheel and gear knob, a rear limited-slip differential with Subaru Vehicle Dynamics Control, 10-speaker, six-disc radio/CD player and xenon headlamps.

However the ultimate model will be the Subaru Impreza 2.5 WRX STI – due in spring 2008 when power, performance, pricing and equipment levels will be announced. This model will be visually more aggressive than the rest of the five-door Impreza range and will form the basis for the 2008 Subaru World Rally Championship entry.

New 1.5 Litre Engine In Detail

Subaru has built an enviable reputation for reliability, long engine life and accessible performance through the design of its horizontally-opposed, all aluminium ‘boxer’ engines. This ‘flat-four’ layout gives a lower centre-of-gravity for enhanced cornering grip.

It is also ideal when mated to Subaru’s standard symmetrical all-wheel drive system because of the engine’s compactness, light weight and ability to connect with the AWD transmission in a straight line.

Now, the new 1.5 litre ‘boxer’ engine has been designed to offer strong low to mid-range pulling power, known as torque, while also having the ability to rev to high speeds for brisk overtaking.

So despite being the least powerful Subaru, the new Impreza 1.5R makes the most of its power and torque, providing comparable performance to most similar-engined lower-medium hatchbacks.

For example, top speed is 109 mph for the manual, with a 0-60 mph time of 13.7 seconds. Fuel economy is also respectable with 29.4 mpg on the Urban Cycle, 44.8 mpg on the Extra Urban Cycle and 37.7 mpg Combined – 2 mpg better than before. Exhaust emissions are also competitive at 176 g/km.

Power is now 107 PS (2 PS more) at 6,000 rpm and torque is 104.7 lb.ft at a low 3,200 rpm while the compression ratio is 10.1:1. However, the torque is greater at lower engine speeds than with the previous model, improving throttle response and flexibility.

As with all Subaru Impreza engines, the new 1.5 litre features twin overhead camshafts per cylinder bank (DOHC) plus an Active Valve Control System (AVCS) which is a form of variable valve timing. This enhances both low-speed pulling power and high-rev response.

Also shared is an electronic throttle for more responsive acceleration plus centrally-located spark plugs, pent-roof combustion chambers and multi-point fuel-injection with an ignition coil for each cylinder.

Of special interest is the 1.5 litre’s bore and stroke dimensions, selected to optimise combustion efficiency for low emissions and fuel consumption while providing strong power and torque.

In fact, the new 1.5 litre shares its 79 mm stroke with Subaru’s four-cylinder 2.5 litre turbo engine. Naturally, its bore dimension is a much narrower 77.7 mm.

Other efficiency measures include low-friction, lighter valve springs and a 4-2-1 equal length, ‘constant-pulsation’ exhaust system which avoids gas flow interference and speeds up the warm-up of the catalytic converter.

Ten-Speed Transmission/Symmetrical All-Wheel Drive

As with the new Impreza 2.0R and RX, the 1.5R has a five-speed manual gearbox with a low-ratio, dual-range transfer gearbox, effectively providing 10 speeds. Owners find this particularly useful when towing or covering difficult road surfaces as it provides extra engine-braking for greater control.

For the new model, the Impreza 1.5R has revised, slightly higher 2nd, 3rd, 4th and 5th ratios for improved high-speed refinement and enhanced fuel economy.

The symmetrical all-wheel drive system features a nominal 50/50 front to rear torque split. However, a centre viscous-coupling senses which axle has the best grip and varies this ratio in milliseconds according to the road surface.

This maximises tyre grip and handling accuracy, instilling confidence in the driver – especially on rain-soaked motorways or snowy country lanes.

New 2.0 Litre Engine In Detail

The new Impreza 2.0R and RX enjoy substantial revisions to their 2.0 litre ‘boxer’ engines which result in stronger low and mid-range pulling power, enhanced flexibility and improved fuel economy with lower exhaust emissions.

And while power drops from 160 to 150 PS at the same 6,400 rpm, torque is 7.4 lb ft (10 Nm) greater, recording 144.6 lb ft at 3,200 rpm.

The result is an improvement of more than 2 mpg on the Combined cycle with the manual now recording 33.6 mpg and the automatic even better at 34.4 mpg. Urban and Extra Urban figures are 25.4 and 40.9 mpg for the manual and 25.4 and 43.5 mpg for the automatic.

Exhaust emissions are also down, now standing at 199 g/km for the manual (was 214 g/km) and 194 for the automatic (was 207 g/km).

The 0-60 mph time for the manual is 9.2 seconds while the automatic records 11.3 seconds. Maximum speeds have yet to be confirmed.

Common to all new Impreza engines are twin overhead camshafts per bank (DOHC), four valves per cylinder and an Active Valve Control System (AVCS) which is a form of variable valve timing. This enhances low-speed pulling power and high-rev power.

For the new Impreza 2.0R and RX, the combustion chambers have been redesigned for increased tumble gas flow, enhanced tow-speed torque and reduced fuel consumption. Also for improved efficiency are a revised intake system, cooling system and catalytic converters.

The new 2.0 litre four-cam ‘boxer’ engine retains the same 92 mm bore and 75 mm stroke as before but with a lower 10.2:1 compression ratio.

New 2.5 Litre (WRX) Turbo Engine In Detail

The renowned 2.5 litre turbocharged ‘boxer’ engine fitted to the new Impreza WRX receives meaningful revisions to improve efficiency and provide much gutsier throttle response in ‘real world’ driving conditions.

Maximum power for the standard WRX is an identical 230 PS to the previous model but now at a lower 5,200 rpm instead of 5,600 rpm.

Torque (pulling power) is also the same as before at 236 lb ft but now at a more accessible 2,800 rpm instead of 3,600 rpm.

Significantly, torque at 2,000 rpm is now 221 lb ft instead of around 150 lb ft. This translates into much livelier acceleration from low engine speeds and an effortless seam of power in everyday driving. Power is also considerably greater from idle until 3,500 rpm.

These major improvements have been achieved thanks to a new turbocharger and intercooler with the oil pump, sparking plugs and tumble generating valve all being revised for greater efficiency.

On the transmission front, 1st, 2nd and 3rd gears have been revised and despite the lower overall gearing – top now pulls 22.6 mph at 1,000 rpm instead of 23.5 mph – fuel economy is unharmed.

The new Impreza WRX also enjoys a 30 kg weight saving and lower drag coefficient of 0.35 Cd instead of 0.37.

It has an identical 0-60 mph time as the old model at 5.4 seconds. Maximum speed has yet to be confirmed.

Fuel economy is now 19.8/34.4 and 27.2 mpg on the Urban/Extra Urban and Combined cycles while the CO2 emissions are 246 g/km.

Improved, Slicker-Shifting Transmissions

All new Imprezas receive slicker-shifting five-speed manual transmissions, while the optional four-speed automatic gearbox is more fuel-efficient and offers the driver the opportunity to change gear manually during sportier driving.

The Impreza 1.5R now has a double-cone synchroniser for second gear giving a lighter change while a hydraulic clutch replaces the cable arrangement for smoother, quieter operation. In addition, the 1.5R has revised 2nd 3rd, 4th and 5th gear ratios while the WRX has revised 1st, 2nd and 3rd ratios.

A four-speed automatic transmission provides smoother changes with greater sensitivity to the driver’s wishes.

It is more efficient, saving fuel, because a slip lock-up device reduces wasted engine revs. In addition, advanced electronics – linked to an electronic throttle – match engine speed with the best gear for any given situation.

The standard low-ratio transfer ’box on manual Imprezas effectively provides 10 speeds. This is useful when towing or covering difficult road surfaces, providing extra engine braking – and therefore greater control – at low speeds.

As with previous models, the full-time all-wheel drive transmission features a 50/50 front to rear torque split on manual models and 60/40 on the automatic. However, the split varies according to changing conditions.

The manual Impreza has a centre differential with viscous coupling which senses which axle has the better grip and distributes torque accordingly to minimise the risk of wheelspin.

The Impreza 2.0R and RX plus the WRX benefit from Subaru Vehicle Dynamics Control as standard. This has previously only been available on certain automatic versions of the Forester and Legacy/Outback.

Subaru Vehicle Dynamics Control uses sophisticated sensors to detect side to side and front to rear slip plus sudden steering movements. It controls oversteer /understeer and potential loss of control by braking individual wheels and cutting engine revs – all in milliseconds.

On automatic models, a similar function to the viscous coupling is carried out by Subaru’s sophisticated Active Torque Split system. This employs electronics,
sensors and a multi-plate hydraulic transfer clutch. Again, on 2.0 litre models, SVDC is standard.

Finally, the Impeza WRX changes its previous viscous rear limited-slip differential to a mechanical one which reduces weight and improves fuel consumption.

Passenger And Pedestrian Safety Boost

Both occupants and pedestrians are well protected by the latest Impreza thanks to a whole series of safety measures aimed at achieving the highest standards of both occupant and pedestrian safety.

Curtain and side airbags are now fitted to all models together with driver and passenger airbags. Front seatbelts have pre-tensioners, most models have anti-whiplash head restraints and all front seats have energy-absorbing backs.

The brake pedal is energy-absorbing, being designed to snap away under severe impact, protecting the driver’s lower limbs. In the rear Seat are two ISOFIX-compatible child Seat mountings.

The passenger airbag is dual-stage which provides progressive protection matched to the severity of the impact and the standard anti-lock brakes (ABS) come with electronic brakeforce distribution (EBD). This juggles the braking force between front and rear wheels according to load shifts during deceleration. All Imprezas have front ventilated disc brakes and solid rear discs.

Outside, pedestrian injury is reduced thanks to a more rounded contour to the top of the front bumper, a gently curved bonnet and windscreen wipers which collapse, softening any impact.

High tensile steel of varying thickness is used extensively throughout the body, providing good crushability where needed while protecting the passenger area.

Not only does the elimination of the previous Impreza’s front subframe reduce body weight by 20 kg but the new structure better dissipates front impact forces.

Outstanding Ride Comfort Plus Precise, Interactive Handling

A sophisticated all-wheel drive system coupled with low-friction, long travel four-wheel independent suspension and low-centre of gravity ‘boxer’ engines have all contributed to the Impreza’s reputation for outstanding chassis dynamics.

Now for the new model, Subaru has devised a completely new platform with a 3.7 ins (95 mm) longer wheelbase, tracks widened by around 2 ins (50 mm) and a sophisticated multi-link, double wishbone rear suspension.

In addition, to further improve handling and roadholding, the position of the ‘boxer’ engine has been dropped by almost half an inch (10 mm), lowering the centre of gravity still further.

Other changes include a quicker steering rack with more rigid mounting and new design of MacPherson strut front suspension.

The result is a highly-absorbent ride with precise geometry control for accurate straight-line running over uneven road surfaces backed by extremely responsive steering and handling.

The rear multi-link, double wishbone suspension liberates more luggage space thanks to its compactness compared to the previous rear strut arrangement.

And because it is attached to a sub frame via bushes, with the mounting section moved to under the floor itself, road noise is reduced.

The rear springs and shock-absorbers are mounted behind the centre-line of the rear wheels, with the wheel stroke itself moving rearwards – all helping ride comfort. A rear anti-roll bar is fitted to the 2.0 litre Imprezas.

At the front, the previous sub frame has been eliminated, saving 20 kg in body weight yet a new box-section for the front cross-member provides the same level of rigidity. In fact, the new Impreza WRX five-door is a full 30 kg lighter than the previous Sports Wagon.

The new MacPherson strut and anti-roll bar layout is based on that used by the highly-praised Legacy. It offers high lateral rigidity which improves steering response and cornering stability.

This is further enhanced by a new design mounting for the steering rack. Furthermore, special suspension bushes and attachment points reduce road shock.

The steering gear ratio has been changed from 16.5:1 to 15:1 for a sportier feel while the rack diameter is increased from 23 to 26 mm. The result is a more linear feel to steering inputs. A new variable capacity power steering pump is used throughout to improve fuel economy.

Wheel and tyre sizes have been optimised for each model’s suspension setting with the new Impreza 1.5R running on 195/65 tyres mounted on 15 x 6 ins alloy wheels and the 2.0R having 205/55 tyres on 16 x 6.5 ins alloy wheels. Finally, the sportier 2.0RX and 2.5 WRX boast 205/50 tyres on 17 x 7 ins alloys.

2008 Subaru Forester received the highest government crash test ratings in both the frontal and side-impact NCAP crash tests

2008 Subaru Forester
The 2008 Subaru Forester received the highest NHTSA crash test ratings receiving five stars in both the frontal and side-impact crash tests for the driver and passenger seating positions. (PRNewsFoto/Subaru of America, Inc.)

Subaru of America, Inc. today announced that the 2008 Subaru Forester will have the highest rating in the U.S. Department of Transportation's National Highway Traffic Safety Administration (NHTSA) New Car Assessment Program (NCAP) crash tests. The Subaru Forester received five stars in both the frontal and side-impact crash tests for both the driver and passenger seating positions.

"The Subaru Forester is the most award winning small SUV in America," said Thomas J. Doll, executive vice president, Subaru of America, Inc. "And when it comes to safety, the Subaru Forester is again leading the way. The proven active and passive safety features including Subaru Symmetrical All-Wheel Drive and available Vehicle Dynamics Control (VDC), give Subaru Forester customers confidence, control, and peace of mind."

NHTSA's New Car Assessment Program (NCAP) provides consumers with vehicle safety information, primarily front and side crash test results, and more recently rollover ratings, to aid consumers in their vehicle purchase decisions. The test results are relayed to consumers via an easily recognizable star rating system - from 1 to 5 stars, with 5 being the highest. The NCAP crash tests are conducted at speeds higher than required by the Federal Motor Vehicle Safety Standards for both side impacts, at 38.5 miles per hour, and full frontal barrier impacts, at 35 miles per hour (The tests are done to compare vehicles for the NHTSA Consumer Information Program and the results can be found at http://www.safercar.gov/).

Like all Subaru models, the 2008 Forester has been optimized for both active safety (the technology to help the driver avoid hazardous situations) and passive safety (the systems that help protect occupants in the event of a collision).

Subaru Active Safety

The active safety concept for the 2008 Subaru Forester combines "right size" proportions, with inherently crisp, agile driving responses and dynamic handling systems. The Subaru Forester comes equipped with the company's most advanced version of Symmetrical All-Wheel Drive, delivering power to all four wheels simultaneously. Power sent from the Boxer Engine through a symmetrical drivetrain gives Forester superior driving performance and enhanced traction under any road condition.

In addition to its Symmetrical All-Wheel Drive, the 2008 Subaru Forester features four-wheel independent suspension, handling each dip and bump independently. The low-friction design and specific spring- and shock- absorber tuning diffuse road irregularities, making the most of the Symmetrical All-Wheel Drive by maximizing tire contact with the road.

New for the Subaru Forester this year is Vehicle Dynamics Control (VDC), available on all turbo models equipped with automatic transmission, such as 2.5XT Limited and Sports 2.5XT models. VDC is a highly sophisticated stability control system that actively controls the center differential's power distribution by means of a continuously variable hydraulic transfer clutch. The system distributes torque to the appropriate wheel based on input from steering wheel angle, yaw and lateral g-force sensors. It also monitors input from the ABS brake system, adjusting individual wheel braking as needed, helping to maintain vehicle control under a variety of driving conditions.

A four-wheel ABS braking system with Electronic Brake-force Distribution (EBD) comes standard with the Forester. The EBD system automatically varies the amount of force applied to both front and rear brakes. It adjusts brake hydraulic pressure between the front and rear axles in order to maximize stopping power.

Subaru Passive Safety

The foundation for passive safety in the 2008 Subaru Forester, and in all Subaru vehicles, is the proven Subaru Ring-shaped Reinforcement Frame body structure. Reinforced in key areas with high tensile-strength steel, the frame combines dual side-impact door beams and front and rear crumple zones. The frame absorbs the energy of an impact from any direction, helps protect the reinforced passenger compartment and provides excellent protection in a variety of collision types.

The Subaru Boxer engine contributes to safety, because it allows more crush room in front impacts. Subaru vehicles are designed to allow the entire powertrain to slide under the car along the floor tunnel in a severe collision, helping to prevent intrusion into the passenger compartment. In the rear, the spare tire is mounted underneath the vehicle to avoid intrusion into the passenger compartment.

Advanced Air Bag Systems

The Subaru advanced frontal air bag system (SRS) uses dual-stage-deployment driver and front passenger air bags. A position sensor on the driver's seat track detects if the driver is sitting too close to the air bag, in which case the system would delay deployment of the air bag's second stage. The system also takes input from a seatbelt buckle switch, to determine if the driver is using the belt.

Front seat-mounted head/chest side-impact air bags protect the driver and passenger's head and torso regardless of seat position. Meanwhile, height-adjustable active front-seat head restraints help prevent whiplash by shifting forward, cradling the head during a rear-end collision.

The passenger side front seat incorporates an occupant detection system that measures weight on the passenger seat - determining the presence of a child or adult - to control air bag deployment. In addition, the system takes input from a seatbelt tension sensor installed in the seatbelt anchor, as well as a seatbelt buckle sensor. If the system determines "empty seat" or "child" (based on weight thresholds), it sets the front air bag not to deploy and illuminates the "air bag off" indicator. If an adult is detected, the air bag will be set to deploy and the "air bag on" light illuminates.

All seating positions in the Subaru Forester feature a three-point seatbelt. All Subaru models incorporate electrically triggered pre-tensioners and force limiters in the front three-point seatbelts. These systems work together to gradually restrain the occupants and absorb the impact energy of a frontal collision. The seatbelt pre-tensioners operate simultaneously with the front air bags and cinch the front seatbelts to help restrain the driver and front passenger in their seats. Additionally, the mechanically operated torsion-bar force-limiters extend the belts to reduce the belt forces on the occupants' torsos. The seatbelt mechanism also absorbs energy through internal deformation.

The 2008 Subaru Forester also comes standard with active front head restraints designed to help reduce potential whiplash injury in a rear collision. A safety brake pedal system and energy-absorbing collapsible steering column also help prevent injury.

Additionally, the Subaru Forester comes with standard child safety features. Rear child-safety door locks keep children safely inside. The locks control whether children can open the door from inside the car and can be set individually for each door. The Forester is also equipped with a LATCH System: Lower Anchors and Tethers for CHildren. LATCH is a system mandated by the Federal government in an effort to standardize and simplify the installation of child restraints without using the vehicle's seatbelt system. It allows for more secure positioning of a child safety seat, thus providing a safer environment.

The 2008 Subaru Forester boasts a 2.5-liter engine. All 2.5X model engines deliver 173 horsepower and 166 kb.-ft. of torque on unleaded regular gas. Meanwhile, 2.5XT model engines deliver 224 horsepower and 226 lb.-ft. of torque on unleaded regular gas.

For additional information on the Subaru Forester visit: http://www.subaru.com/

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of 600 dealers across the United States. Subaru makes the best-selling All-Wheel Drive car sold in America based on R.L. Polk & Co. new vehicle retail registration statistics.

For additional information visit http://www.subaru.com/

Source: Subaru of America, Inc.
Subaru Announces Pricing on All-New 2008 Impreza 2.5i and Impreza WRX

Subaru announced pricing on the all-new Subaru Impreza 2.5i and its performance icon cousin, the Impreza WRX arriving in dealer showrooms beginning in August. The 2008 Subaru Impreza starts at $16,995 and the 2008 Subaru Impreza WRX starts at just $24,350.

"The all-new Subaru Impreza delivers the best combination of driving performance, safety and fun in its class," said Tim Colbeck, vice president of sales, Subaru of America, Inc. "The 2008 Impreza really sets a new standard for value in its segment."

With new, more sophisticated styling and two new body styles, a 4-door sedan and a 5-door model, the Impreza 2.5i and Impreza WRX breathe new life into the compact performance market. The new Impreza models deliver significant improvements in comfort and utility, while delivering the handling, performance and Subaru Symmetrical AWD that made the original Impreza such a success. Also new for 2008, is the availability of Vehicle Dynamics Control (VDC) on both the Impreza 2.5i and Impreza WRX.

In 2002, Subaru changed the face of the performance market with the introduction of the original WRX, a car that could deliver turbocharged, rally-bred performance in any driving condition. The all-new 2008 Subaru Impreza WRX follows that lead with an all-new breed of AWD performance car. Larger than its predecessor, the 2008 Subaru Impreza WRX now rides on a 3.7 inch longer wheelbase (103.1 inches) that improves ride, interior space and utility.

The new WRX is powered by a 2.5-liter flat-four Boxer engine delivering 224 horsepower and 226 Lb.-ft. of torque and is 50 lbs. lighter than its predecessor. The engine has been modified to produce more torque at lower rpm. With its broader and richer torque curve, the 2008 WRX delivers a smooth stream of power, improving drivability and fuel efficiency.

ADVANCED ENGINEERING

The new Impreza chassis has improved rigidity and ride comfort with the addition of high tension steel at key structural points. The new design results in a lower overall weight for the body while the longer wheelbase allows for improved ride dynamics as well as increased interior room and lower levels of Noise Vibration and Harshness (NVH).

To further improve handling, the engine is now placed slightly lower in the chassis, thus lowering the Impreza's center of gravity. In addition, the new chassis improves crash worthiness and provides crisper handling and a stiffer platform. While the new Impreza WRX remains a driver's car, the new WRX represents a better combination of capabilities, maximizing performance, and ride comfort together.

In conjunction with the new chassis, the Subaru Impreza and WRX feature an all-new double-wishbone rear suspension. The suspension allows for less intrusion into the cargo area, providing a wider and deeper luggage compartment. The new suspension also delivers improved ride refinement, decreased road noise, and a quieter cabin

MODERN EXTERIOR DESIGN

The all-new 2008 Impreza and Impreza WRX are available in two new body styles: a 4-door and a 5-door. The new 5-door design is clean and elegant, with a sweeping single curve roofline that flows into an aerodynamic rear spoiler. An all-new frontal design features the new spread wing logo design at the top of a widened grille. The new grille creates a connection to the Subaru aircraft heritage and places a focus on the Subaru star cluster logo.

Both exterior designs focus on detail touches such as the new clear rear lenses on the 5-door, distinctive curved fog lamps and an inward sweeping chromework that integrates the grille design into the bumper. An aggressive lower spoiler adds to the sporting character of the design.

The 5-door features a distinctive character line that sweeps upward at the rear, giving the car an agile look. The short rear overhang, new clear rear taillamp lenses and a vertical chrome bar combine to integrate the side character line into tail.

The 4-door Impreza and Impreza WRX are unique to the North American market. The new 4-door is 4.5-inches longer than the previous sedan and 6.5-inches longer than the new 5-door models. The extra space provides for a much larger trunk that can accommodate three Tour-size golf bags. The rear seats feature a 60/40 rear split folding mechanism that further enhances cargo capacity. On new 5-door Impreza models, the wide and flat load floor can accommodate two Tour golf bags with the rear seats in the upright position

The design of the 4-door models creates an improved road presence, with a wider and sharper front design giving way to a crisp side body crease. The rear of the 4-door Impreza is set apart by red lamp lenses and a chrome strip below the trunk line that visually widens the tail.

On WRX models, a new available aero kit denotes the WRX rally car heritage. The 5-door WRX features a rear under body diffuser and single chrome exhaust pipe. The 4-door WRX features dual chrome exhaust tips and a rear trunk spoiler.

RICH INTERIOR DESIGN

The interior design of the 2008 Impreza places a new emphasis on comfort and space. The new sweeping twin cockpit embraces occupants and brushed aluminum-look insets flow into the center stack. The center console shape adds to the airiness of the cockpit design, aided by the sculpted door panels and improved headroom. The door panels house molded recesses that can accommodate 24-oz. soft drink bottles, as well as loose items.

Despite retaining the same exterior width as the previous generation Impreza, the new 2008 Impreza features an interior with two inches more front shoulder room than before.

An available navigation and information center is the focal point of the center console. In addition to an input for MP3 players, the center console also includes video jacks that can accommodate portable gaming devices that can be displayed on the navigation screen when the vehicle is parked. The navigation screen is placed at the top of the dashboard for improved visibility and functionality. The interior of the new Impreza was designed to provide a feeling of quality with special emphasis placed on double-stitched fabrics and high-grade interior materials.

New for 2008 are framed windows that allow for improved body rigidity and provide for a quieter interior with better sealing for the windows. Larger door openings provide improved ingress and egress and the rear doors open 75 degrees to allow for better rear Seat access. The rear seatback angles have been reclined for improved rear comfort. Rear Seat legroom is also significantly increased.

ENGINES - IMPROVED TORQUE, BETTER ECONOMY

The 2.5-liter and 2.5-liter turbocharged flat fours have been modified to improve both emissions and fuel efficiency while maintaining the same high performance standards delivered by the current Impreza and Impreza WRX. Improved torque curves on the both engines are tuned for improved low-rpm acceleration and better drivability.

The new 2.5-liter normally aspirated engine delivers 170 horsepower @ 6,000 rpm and 170 lb-ft. of torque @ 4,400 rpm. Low end torque and fuel efficiency for the 2.5-liter normally aspirated engine were improved by the addition of a new intake port. Improved emissions were realized by a new catalyst system that optimizes catalyst efficiency.

The 2.5-liter turbocharged flat-four Boxer engine in the WRX delivers its maximum torque and horsepower a full 800 rpm earlier than the previous model, with 224 horsepower @ 5,200 rpm and 226 lb.-ft. of torque @ 2,800 rpm. Low end torque and fuel efficiency was improved through the addition of a new intake manifold, intercooler and turbocharger.

SAFETY

The 2008 Impreza continues Subaru's legendary safety and crash worthiness record. New for 2008 are standard side-curtain airbags and available Vehicle Dynamics Control (VDC). Also standard is the Subaru Advanced Frontal Airbag System (SRS), with front Seat head / chest side impact air bags (SRS) and a driver's side front air bag that deploys according to the driver's proximity to the steering wheel, as measured by a sensor on the Seat track. In the passenger side front seat, a sensor module detects weight on the passenger Seat -- first determining if it is occupied, and if so by a child or adult -- to control air bag deployment. As part of the system, the dashboard features a new "Airbag" indicator light.

The new 2008 Impreza utilizes the Subaru Ring-Shaped Reinforcement Frame Body Structure with front and rear crumple zones. The new 2008 Subaru Impreza also incorporates 3-point seatbelts for all seats (height-adjustable for outboard positions), front seatbelts with electrically triggered pre- tensioners and force limiters, 4-channel/4-sensor Anti-lock Brake System (ABS) and active front Seat head restraints (Not available on WRX Performance Seats) to help reduce whiplash injury in a rear collision.

PRICING

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before DEST. & including
DEST. & DELIVERY DEST. &
DELIVERY (1)(3) DELIVERY
IMPREZA 4-DOOR
Model Standard Package/ Transmission
Option
2.5i 5MT $16,995 $645 $17,640
2.5i 4AT-S $17,995 $645 $18,640
2.5i Premium Pkg. (VDC) 5MT $18,495 $645 $19,140
2.5i Premium Pkg. (VDC) 4AT-S $19,495 $645 $20,140
2.5i Satellite Radio &
Navigation Pkg. (VDC) 5MT $20,495 $645 $21,140
2.5 Satellite Radio &
Navigation Pkg. (VDC) 4AT-S $21,495 $645 $22,140
WRX (VDC) 5MT $24,350 $645 $24,995
WRX Premium Pkg. (VDC) 5MT $26,450 $645 $27,095
WRX Premium Pkg. (VDC) 4AT-S $27,450 $645 $28,095
WRX Satellite Radio &
Navigation Pkg. (VDC) 5MT $28,450 $645 $29,095

IMPREZA 5-DOOR
2.5i 5MT $17,495 $645 $18,140
2.5i 4AT-S $18,495 $645 $19,140
2.5i Premium Pkg. (VDC) 5MT $18,995 $645 $19,640
2.5i Premium Pkg. (VDC) 4AT-S $19,995 $645 $20,640
2.5i Satellite Radio &
Navigation Pkg. (VDC) 5MT $20,995 $645 $21,640
2.5i Satellite Radio &
Navigation Pkg. (VDC) 4AT-S $21,995 $645 $22,640
WRX (VDC) 5MT $24,850 $645 $25,495
WRX Premium Pkg. (VDC) 5MT $26,950 $645 $27,595
WRX Premium Pkg. (VDC) 4AT-S $27,950 $645 $28,595
WRX Satellite Radio &
Navigation Pkg. (VDC) 5MT $28,950 $645 $29,595
Outback
Sport (VDC) 5MT $19,995 $645 $20,640
Outback
Sport (VDC) 4AT-S $20,995 $645 $21,640

(1) Prices, specifications, options, features, and models subject to
change without notice.
(2) Retail prices shown are suggested retail prices only and do not
include licenses and state or local taxes. Pre-delivery services are
included.
(3) Destination & Delivery includes handling & inland freight charges to
the dealer's location, and may vary in the following states: CT, HI,MA,
ME, NH, NJ, NY, RI, and VT. Destination & Delivery to dealers in
Alaska is $795.

Ready To Move? You must be a Subaru Impreza Enthusiast! Come join more than 150 other enthusiasts at this exciting gathering with food, fun and prizes. Back by popular demand, this is the third year for this successful gathering of Subaru fans. They know what makes a Subaru, a Subaru.




The All-Wheel Drive Subaru Impreza WRX shook up the sport compact segment when it was first introduced in the U.S. in 2002 and continues to stand as the performance value standard in its class. The new Subaru Impreza is more powerful, restyled, and brings additional refinement and significant upgrades at a price that delivers exceptional value.

Among the vehicles featured at this event will be the custom 2007 Bosal Subaru Impreza STI. Bring your own ... bring a friend ... or just come enjoy the fun!

WHEN: Sunday, June 24, 2007
11am-3pm

WHERE: Perry Subaru
6611 E Virginia Beach Blvd
Norfolk Va., 23502
Phone: 757-461-8855
www.perrysubaru.com


Source: Subaru of America Inc.
New Ads Define Core Values of Company, Products to Consumer


New print ad for Subaru is an example of some of the work in the next phase of the campaign, "It's What Makes a Subaru, a Subaru." (PRNewsFoto/Subaru of America, Inc.)

With a range of new products hitting dealer showrooms this summer, Subaru is embarking on the next phase of the "It's What Makes a Subaru, a Subaru" campaign. The campaign, which started in early 2006, first focused on product attributes and now seeks to define the core values of the Subaru brand and business in television, radio and print ads breaking this month.

"We have such a strong story at Subaru and our research tells us that increasingly, consumers care about the values of the company in addition to the products they buy," said Tim Mahoney, senior vice president, chief marketing officer, Subaru of America, Inc. "We are using our key strengths of durability, performance and responsibility to tell this next part of the story."

The brand awareness ads feature the Subaru core values of:

-- Active Driving - offered through the unique combination of standard Subaru All-Wheel Drive and a boxer engine that together deliver unrivalled performance.

-- Engineering Excellence - Subaru is recognized time and again by industry leading, third-party organizations for its world class safety, reliability, and durability.

-- Environmental Responsibility - The Subaru plant in the heartland of America produces zero landfill, while its backyard was designated a wildlife habitat. Subaru also offers PZEV vehicles that are U.S. EPA Certified SmartWay(TM) and are recommended in its Green Vehicle Guide.


"These ads are designed to speak to opinion leaders," said Kevin Mayer, director of marketing communications, Subaru of America, Inc. "They provide a clear statement of Subaru values and let people know more about what is behind the brand. The ads also form part of the foundation for the upcoming product launches."

The print ads will run in such publications as Atlantic Monthly, The New Yorker, The Wall Street Journal, Smithsonian, and BusinessWeek, among others. The broadcast spots will run on both national and cable programming including NPR, Science Channel, Discovery, CNN, Headline News, CNBC, MSNBC and more.

Subaru dealerships across the country are welcoming this summer's new 2008 Subaru

All-Wheel Drive lineup including featured vehicles such as:

-- The 6-cylinder, 2008 Subaru Legacy 3.0 R Limited;
-- The more rugged 2008 Subaru Outback, the world's first sport utility wagon;
-- Completely redesigned 2008 Subaru Tribeca with more style, power and fuel efficiency;

-- And, the highly anticipated 2008 Subaru Impreza and WRX that boasts new styling and new body styles with improved comfort, space and utility.
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