Chevrolet again achieved great sales performance, breaking record after record. Brand volume in the January-June period was at an all-time record of 217,679 units, up over 30 percent up from the first half of 2006, and market share grew 0.45 points, to 1.85 percent. June was the 50th consecutive record month for Chevrolet.
The brand’s results in the second quarter also confirmed Chevrolet’s growth potential. Sales volume reached 115,199 units. Market share was up to an all-time record of 1.9 percent.
In the first half of 2007, Chevrolet sold 128,637 units in Central and Eastern Europe, an increase of 61 percent compared to the first six months in 2006. Chevrolet more than doubled sales in Romania (up 122 percent to 6,115 units) and Bulgaria is up 82 percent to 1,290 units. Sales in Russia, the largest Chevrolet market in Europe, grew again by an impressive 89 percent to 84,467 units compared to the same period a year ago. In Ukraine, Chevrolet recorded an increase of 37 percent, with sales rising to 20,782 units.
A total of 120,126 Chevrolet units were sold in Western Europe in the first half of 2007, an increase of 10.7 percent over the same period a year ago. Strongest growth was recorded in Switzerland (up 40 percent to 1,820 units), the United Kingdom (up 29 percent to 9,156 units) and France (17 percent to 4,475 units). Italy remains the largest Western European market with 23,676 units, followed by Spain with 15,312 units and Germany with 12,055 units sold in the first six months of 2007.
“The Chevrolet portfolio offers the right value for our customers, which is clearly reflected in our continued sales growth”, said Jonathan Browning, GM Europe Vice President, Sales, Marketing and Aftersales.
“After expanding the range with the introduction of the Captiva and additional diesel versions of Epica, Lacetti and Nubira, we are attracting more and more customers and are achieving our most significant growth in Central and Eastern Europe”, he said
The brand’s results in the second quarter also confirmed Chevrolet’s growth potential. Sales volume reached 115,199 units. Market share was up to an all-time record of 1.9 percent.
In the first half of 2007, Chevrolet sold 128,637 units in Central and Eastern Europe, an increase of 61 percent compared to the first six months in 2006. Chevrolet more than doubled sales in Romania (up 122 percent to 6,115 units) and Bulgaria is up 82 percent to 1,290 units. Sales in Russia, the largest Chevrolet market in Europe, grew again by an impressive 89 percent to 84,467 units compared to the same period a year ago. In Ukraine, Chevrolet recorded an increase of 37 percent, with sales rising to 20,782 units.
A total of 120,126 Chevrolet units were sold in Western Europe in the first half of 2007, an increase of 10.7 percent over the same period a year ago. Strongest growth was recorded in Switzerland (up 40 percent to 1,820 units), the United Kingdom (up 29 percent to 9,156 units) and France (17 percent to 4,475 units). Italy remains the largest Western European market with 23,676 units, followed by Spain with 15,312 units and Germany with 12,055 units sold in the first six months of 2007.
“The Chevrolet portfolio offers the right value for our customers, which is clearly reflected in our continued sales growth”, said Jonathan Browning, GM Europe Vice President, Sales, Marketing and Aftersales.
“After expanding the range with the introduction of the Captiva and additional diesel versions of Epica, Lacetti and Nubira, we are attracting more and more customers and are achieving our most significant growth in Central and Eastern Europe”, he said
Chevrolet will use its position as the exclusive online automotive sponsor of Liveearth.msn.com, to launch a major ad campaign intended to let the world know about its far-reaching approach to reducing petroleum consumption. The Chevy brand will be integrated throughout MSN and will consist of online and banner ads across the MSN platforms, including Windows Live Spaces, Messenger and Hotmail. Developed with Campbell-Ewald, the campaign seeks to raise awareness about Chevy’s solutions for achieving better fuel economy and for decreasing our dependence on oil by showcasing advanced technologies in our vehicles.
The multi-media campaign includes newspaper, magazine, out-of-home and online advertising, with television to follow later this year. The campaign kicks off with a major online platform – the Live Earth concerts and environmental awareness content on liveearth.msn.com, where Chevy is the exclusive automotive digital sponsor of the MSN online global broadcast event to raise environmental awareness. Chevy is sponsoring “green” content throughout MSN and will be integrated throughout the network with branding, banner ads and video.
“Teaming up with MSN as the exclusive online automotive sponsor for LiveEarth.MSN.com was natural for Chevy,” said Chevrolet general manager Ed Peper, “because, in addition to our high fuel economy cars and crossovers – 8 that get over 30 mpg, Chevy offers more alternative fuel vehicles than anyone. We have over 1.5 million E85 FlexFuel vehicles on the road, cars that can run on clean-burning, mostly renewable ethanol fuel sources. Later this year, a fleet of 100 Fuel Cell Chevy Equinoxes will hit the road as part of Project Driveway. And we’ve recently shared our innovations for the Volt Concept car - an electric powered car that requires no gasoline and emits zero emissions.”
The Chevy advertising campaign will continue throughout the year, with print and online ads about Fuel Efficiency, E85 FlexFuel, and advanced technologies for Fuel Cell Vehicles and the Volt Concept car. Print components of the campaign will kick off with a 16-page insert in select influencer publications, a 6-page unit with automotive enthusiast books, as well as full-page ads that will carry the campaign through the end of the year. Also part of the campaign are full page newspaper ads in USA Today and select local market papers. All of these are layered on top of a significant digital presence and the launch of a radio campaign with multiple executions on network radio, as well as XM Satellite Radio.
About Chevrolet
Chevrolet is one of America’s most well-known and successful automotive brands. With the largest dealer network in the United States, Chevy is the leader in full-size trucks and the leader in sales of vehicles priced $35,000 and above. In addition, Chevrolet delivers more-than-expected value in every vehicle category, offering cars and trucks priced from $9,995 to $69,175. Offering dynamic yet timeless designs, Chevy owners demand great looks that don’t go out of style, high performance per dollar, and features expected in more expensive vehicles.
Source: Chevy
The multi-media campaign includes newspaper, magazine, out-of-home and online advertising, with television to follow later this year. The campaign kicks off with a major online platform – the Live Earth concerts and environmental awareness content on liveearth.msn.com, where Chevy is the exclusive automotive digital sponsor of the MSN online global broadcast event to raise environmental awareness. Chevy is sponsoring “green” content throughout MSN and will be integrated throughout the network with branding, banner ads and video.
“Teaming up with MSN as the exclusive online automotive sponsor for LiveEarth.MSN.com was natural for Chevy,” said Chevrolet general manager Ed Peper, “because, in addition to our high fuel economy cars and crossovers – 8 that get over 30 mpg, Chevy offers more alternative fuel vehicles than anyone. We have over 1.5 million E85 FlexFuel vehicles on the road, cars that can run on clean-burning, mostly renewable ethanol fuel sources. Later this year, a fleet of 100 Fuel Cell Chevy Equinoxes will hit the road as part of Project Driveway. And we’ve recently shared our innovations for the Volt Concept car - an electric powered car that requires no gasoline and emits zero emissions.”
The Chevy advertising campaign will continue throughout the year, with print and online ads about Fuel Efficiency, E85 FlexFuel, and advanced technologies for Fuel Cell Vehicles and the Volt Concept car. Print components of the campaign will kick off with a 16-page insert in select influencer publications, a 6-page unit with automotive enthusiast books, as well as full-page ads that will carry the campaign through the end of the year. Also part of the campaign are full page newspaper ads in USA Today and select local market papers. All of these are layered on top of a significant digital presence and the launch of a radio campaign with multiple executions on network radio, as well as XM Satellite Radio.
About Chevrolet
Chevrolet is one of America’s most well-known and successful automotive brands. With the largest dealer network in the United States, Chevy is the leader in full-size trucks and the leader in sales of vehicles priced $35,000 and above. In addition, Chevrolet delivers more-than-expected value in every vehicle category, offering cars and trucks priced from $9,995 to $69,175. Offering dynamic yet timeless designs, Chevy owners demand great looks that don’t go out of style, high performance per dollar, and features expected in more expensive vehicles.
Source: Chevy
JSM Music Produces Music for New Chevy Tahoe Ad Campaign Featuring Mary J Blige
JSM Music owner and executive producer Joel Simon and his studio will have their own cause to celebrate at this week's BET Awards. Tuesday night's awards will include the world premiere of a new TV commercial featuring Mary J Blige -- part of a campaign for Chevy Tahoe -- for which Simon and JSM Music played a key role.
The music for "Stripped Away," a 30 second spot for the new Chevrolet Tahoe, was produced by JSM Music, with Joel Simon acting as music supervisor on the project, and Simon and Victoria Villalobos -- JSM's VP and Executive Producer -- acting as music producers.
The advertisement was directed by Academy Award winner Bill Condon (Chicago, Dreamgirls) and was shot at the Kodak Theater in Los Angeles, home of the Oscars and the American Idol finals. The spot was created by agency Campbell-Ewald along with partner, Translation.
"A project like this doesn't come along every day," said Simon. "To work on a project with such scale with academy award winner Bill Condon, and Grammy award winning Mary J Blige, at the height of their remarkable careers was an incredible experience for me, and for JSM as a whole. I congratulate GM, Campbell-Ewald and Translation for having the vision and fortitude to embrace the highest level of talent and show the world what Chevrolet is all about."
JSM is the largest commercial music production company in America producing music for some of the world's foremost advertisements. Joel Simon and JSM have been featured in Billboard, Crain's New York Business, Creativity, New York Post, Adweek, Advertising Age, New York Times, and countless others. The company and its talent pool have garnered countless gold and platinum records, Grammys, Emmys and every advertising award imaginable.
More information: http://www.jsmmusic.com/
All trademarks acknowledged.
This release was issued on behalf of the above organization by Send2Press(R), a unit of Neotrope(R). http://www.send2press.com/
Source: JSM Music
JSM Music owner and executive producer Joel Simon and his studio will have their own cause to celebrate at this week's BET Awards. Tuesday night's awards will include the world premiere of a new TV commercial featuring Mary J Blige -- part of a campaign for Chevy Tahoe -- for which Simon and JSM Music played a key role.
The music for "Stripped Away," a 30 second spot for the new Chevrolet Tahoe, was produced by JSM Music, with Joel Simon acting as music supervisor on the project, and Simon and Victoria Villalobos -- JSM's VP and Executive Producer -- acting as music producers.
The advertisement was directed by Academy Award winner Bill Condon (Chicago, Dreamgirls) and was shot at the Kodak Theater in Los Angeles, home of the Oscars and the American Idol finals. The spot was created by agency Campbell-Ewald along with partner, Translation.
"A project like this doesn't come along every day," said Simon. "To work on a project with such scale with academy award winner Bill Condon, and Grammy award winning Mary J Blige, at the height of their remarkable careers was an incredible experience for me, and for JSM as a whole. I congratulate GM, Campbell-Ewald and Translation for having the vision and fortitude to embrace the highest level of talent and show the world what Chevrolet is all about."
JSM is the largest commercial music production company in America producing music for some of the world's foremost advertisements. Joel Simon and JSM have been featured in Billboard, Crain's New York Business, Creativity, New York Post, Adweek, Advertising Age, New York Times, and countless others. The company and its talent pool have garnered countless gold and platinum records, Grammys, Emmys and every advertising award imaginable.
More information: http://www.jsmmusic.com/
All trademarks acknowledged.
This release was issued on behalf of the above organization by Send2Press(R), a unit of Neotrope(R). http://www.send2press.com/
Source: JSM Music
The revolutionary Chevrolet Volt Concept made its Canadian debut today at the Energy and Environment Conference (EECO) in Toronto. The technologically-advanced and stylish Volt has the potential to virtually eliminate the need for daily commuters to visit a gas station.
"If you are like most Canadians who live and work within a 64 kilometre round trip the Chevy Volt is a gas free, emission free car,” says David Paterson, vice president, corporate and environmental affairs, General Motors of Canada. “Drivers will simply unplug and go each morning - much as we do with our cell phones today."
The Chevrolet Volt Concept electric vehicle can be fully charged by plugging it into a 110-volt outlet for approximately six hours a day. When the lithium-ion battery is fully charged, the Volt can deliver 64 kilometres of pure electric vehicle range. If drivers need to travel more than 64 kilometres, a range extending power source (which creates electricity from gasoline, ethanol, hydrogen or biodiesel fuels) seamlessly kicks in to recharge the lithium ion battery pack when required, for an impressive driving range of more than 1,000 kilometres.
"At GM we believe that tomorrow’s automobile must be flexible to accommodate many different energy sources and choices for consumers, and a key part of that flexibility will be enabled by electrically driven cars" adds Paterson. "With battery contracts in place and a dedicated team of engineers, General Motors is moving to bring the Chevrolet Volt closer to reality."
The signing of advanced development battery contracts and our announcement to move fuel cell engineers from research and development work to our powertrain and engineering organizations for the E-Flex system are the latest proof points in GM's commitment to providing more green choices for consumers. Today GM offers:
o Canada’s most affordable hybrid SUV and mid-sedan - the Saturn Vue and Saturn Aura Green Line hybrids, and the Chevrolet Malibu hybrid, to be introduced later this year. GM has also announced two-mode hybrid versions of the new Chevrolet Tahoe and GMC Yukon arriving this fall and a two-mode hybrid version of the Oshawa-made Chevrolet Silverado and GMC Sierra pickups next year. GM’s new two-mode hybrid pickups will be the first hybrid vehicles ever built in Canada.
o GM is a world leader in the development of flex fuel vehicles that are capable of running on fuel containing up to 85 per cent ethanol (E85) or regular gasoline. Today 15 GM models are available with E85 Flex Fuel capability.
o GM is currently building the world’s largest fuel cell demonstration fleet at GM’s Canadian Engineering Centre in Oshawa, these 100 Chevrolet Equinox fuel cell vehicles will be placed with customers this fall.
o Active Fuel Management (or AFM) engines are available on 15 of our most popular cars and trucks. AFM seamlessly shuts down half the engine’s cylinders to conserve fuel when they are not needed – such as when you are cruising on the highway.
o GM provides more vehicles that achieve 7L / 100 km highway than any other manufacturer in the Canada.
General Motors of Canada (GMCL) is engineering and manufacturing advanced environmental technologies ranging from Active Fuel Management (cylinder deactivation) and hybrid systems to E85 biofuel and fuel cell vehicles – more than any other auto company right here in Canada. Headquartered in Oshawa Ontario, GMCL employs more than 19,000 people nationwide. GM of Canada manufactures vehicles, vehicle powertrains, and markets the full range of General Motors vehicles and related services through 743 dealerships and retailers across Canada. Vehicles sold through this network include Chevrolet, Buick, Pontiac, GMC, Saturn, Hummer, Saab and Cadillac.
Source: GM Canada
"If you are like most Canadians who live and work within a 64 kilometre round trip the Chevy Volt is a gas free, emission free car,” says David Paterson, vice president, corporate and environmental affairs, General Motors of Canada. “Drivers will simply unplug and go each morning - much as we do with our cell phones today."
The Chevrolet Volt Concept electric vehicle can be fully charged by plugging it into a 110-volt outlet for approximately six hours a day. When the lithium-ion battery is fully charged, the Volt can deliver 64 kilometres of pure electric vehicle range. If drivers need to travel more than 64 kilometres, a range extending power source (which creates electricity from gasoline, ethanol, hydrogen or biodiesel fuels) seamlessly kicks in to recharge the lithium ion battery pack when required, for an impressive driving range of more than 1,000 kilometres.
"At GM we believe that tomorrow’s automobile must be flexible to accommodate many different energy sources and choices for consumers, and a key part of that flexibility will be enabled by electrically driven cars" adds Paterson. "With battery contracts in place and a dedicated team of engineers, General Motors is moving to bring the Chevrolet Volt closer to reality."
The signing of advanced development battery contracts and our announcement to move fuel cell engineers from research and development work to our powertrain and engineering organizations for the E-Flex system are the latest proof points in GM's commitment to providing more green choices for consumers. Today GM offers:
o Canada’s most affordable hybrid SUV and mid-sedan - the Saturn Vue and Saturn Aura Green Line hybrids, and the Chevrolet Malibu hybrid, to be introduced later this year. GM has also announced two-mode hybrid versions of the new Chevrolet Tahoe and GMC Yukon arriving this fall and a two-mode hybrid version of the Oshawa-made Chevrolet Silverado and GMC Sierra pickups next year. GM’s new two-mode hybrid pickups will be the first hybrid vehicles ever built in Canada.
o GM is a world leader in the development of flex fuel vehicles that are capable of running on fuel containing up to 85 per cent ethanol (E85) or regular gasoline. Today 15 GM models are available with E85 Flex Fuel capability.
o GM is currently building the world’s largest fuel cell demonstration fleet at GM’s Canadian Engineering Centre in Oshawa, these 100 Chevrolet Equinox fuel cell vehicles will be placed with customers this fall.
o Active Fuel Management (or AFM) engines are available on 15 of our most popular cars and trucks. AFM seamlessly shuts down half the engine’s cylinders to conserve fuel when they are not needed – such as when you are cruising on the highway.
o GM provides more vehicles that achieve 7L / 100 km highway than any other manufacturer in the Canada.
General Motors of Canada (GMCL) is engineering and manufacturing advanced environmental technologies ranging from Active Fuel Management (cylinder deactivation) and hybrid systems to E85 biofuel and fuel cell vehicles – more than any other auto company right here in Canada. Headquartered in Oshawa Ontario, GMCL employs more than 19,000 people nationwide. GM of Canada manufactures vehicles, vehicle powertrains, and markets the full range of General Motors vehicles and related services through 743 dealerships and retailers across Canada. Vehicles sold through this network include Chevrolet, Buick, Pontiac, GMC, Saturn, Hummer, Saab and Cadillac.
Source: GM Canada
- Chevy Sports Zone Features Andy Griggs Celebrity Archery Tournament
- Steve Azar Celebrity Sports Challenge
- Michael Peterson/ New Holland Celebrity Tractor Race
The 2007 CMA Music Festival is the place to be for music and sports enthusiasts alike. CMA Music Festival continues the tradition of the unique interaction between fans and their favorite celebrities with a variety of friendly competitions between Country Music artists, celebrities and professional athletes at the Chevy ™ Sports Zone.
CMA Music Festival takes place Thursday-Sunday, June 7-10 in Downtown Nashville. The popular Chevy Sports Zone will be taking residence in the parking lot between Third and Fourth Avenues (next to the Schermerhorn Symphony Hall and across the street from the Crisco® Family Zone), although a few select activities will take place in other locations (listed below). The Chevy Sports Zone is open Thursday through Saturday, June 7-9 (11:00 AM-5:00 PM/CT) and on Sunday, June 10 (11:00 AM - 3:00 PM/CT). Admission to the Chevy Sports Zone is FREE to the public.
"CMA Music Festival is dedicated to the fans and we love creating events and activities where they can interact with their favorite Country stars in unique ways," said Tammy Genovese, CMA Chief Operating Officer. "The Chevy Sports Zone offers that with competitions that spotlight the artists and athletes in a different arena in contests that challenge their abilities and often bring out their best sense of humor. It is a lot of fun for everyone involved."
On Thursday, June 7 (4:30-6:30 PM/CT), the Sixth Annual Andy Griggs Celebrity Archery Tournament with Joe Dubin of WKRN-TV serving as emcee and sponsored by Yamaha Motor Corp., USA and The Sportsman Channel®, will be held in Lot R on the grounds of LP Field. In addition to Griggs, Jeremy Baxter, Rhean Boyer, Preston Brust, Tracy Byrd, Ty England, Marvin Evatt, Daniel Lee Martin, Craig Morgan, Blake Shelton, Rusty Tabor, and Neil Thrasher are confirmed to compete. Jesse & Ginger Morehead will emcee the event. Jesse & Ginger are highly acclaimed professional archers with Jesse having won 12 world titles and Ginger winning 10.
Also hitting the bulls-eye is The Bohning Company and Cutter, Hunter Safety System®, Mossy Oak Apparel and New Motion Target System sponsored by Mathews. And remember to smile for the cameras - The Sportsman Channel®, the Men's Outdoor and Recreation Network, and Fox Sports Network will be on site to catch all the action. The TNA Wrestlers will be there. Additionally, there will be NASCAR autograph signings by Scott Wimmer No. 29 Holiday Inn Chevrolet driver and Steve Huffman No. 88 Navy Chevrolet driver.
On Friday, June 8 (1:00-3:00 PM/CT), the Steve Azar and Friends Celebrity Sports Challenge, presented by On The Run® at Exxon, will be held in the Chevy Sports Zone. A fan favorite with an astounding array of sports champions and celebrities competing alongside artists in friendly team competitions of basketball, football, golf, soccer, and more.
Participantsinclude, among others:
o Terry Ahola, U.S. Olympic Ski Team member
o Dave Archer, former NFL quarterback (Atlanta Falcons/Miami Dolphins)
o Deana Carter, Vanguard Records recording artist
o Jeanne Cho-Hunicke, LPGA Tour player
o Steve Cole, former NFL linebacker (Cleveland Browns/Philadelphia Eagles)
o Blue County, Curb Records' recording duo
o Craig Hentrich, NFL punter (Tennessee Titans) and two-time Pro-Bowler
o Angela Jerman, LPGA Tour player from neighboring Columbus, Georgia
o Jim Kelly, former NFL QB (Buffalo Bills) and NFL Hall of Fame member
o John-Paul Lavoisier, "Rex Balsom" on ABC's "One Life to Live"
o Ray Lloyd, American pro wrestler and one-time NWA Tag Team Champion
o Julie Roberts, Mercury Nashville recording artist
o Frank Rogers, CMA Award-winning producer (Brad Paisley/Josh Turner)
o Jay Teter, Quarterback Records recording artist
o Gino Torretta, Heisman Winner and former NFL QB (Seattle Seahawks)
o Gary Valentine, "Danny Heffernan" on CBS' "The King of Queens"
Back by popular demand on Saturday, June 9(show times 11:30 AM/CT, 1:30 PM/CT and 3:30 PM/CT) - John Misita and his amazing K-9's in Flight - the premiere Frisbee Dog entertainers in the world! With more than 15 years of professional experience, they have dazzled audiences in more than 200 cities and have been seen on The Discovery Channel, ESPN, The Disney Channel, Animal Planet, HBO, and more. The amazing K-9's in Flight team has also toured with Animal Planet, The NFL Experience, and Ringling Brothers "Greatest Show on Earth."
Sunday, June 10 (1:00-3:00 PM/CT), spotlights the Michael Peterson/New Holland Celebrity Tractor Race. During the event, Country Music artists and celebrities will race against the clock through an obstacle course on a New Holland compact tractor.
Participants include, among others:
· Deborah Allen, recording artist
· Rachel Baribeau, "In The Zone" sports talk show host
· Billy Block, host of "Billy Block's Western Beat" radio show
· Woody Bradshaw, Primoris/Universal artist
· Lane Brody, recording artist
· Brad Cotter, season two winner of "Nashville Star"
· Stacey David, hot rod driver
· Billy Dean, recording artist
· Todd Fritsch, Diamond Music Group recording artist with the newly released album 'Sawdust'
· Ty Herndon, Universal/Titan artist
· Joe Jobe ,CEO of National Biodiesel Board
· Kelly Keagy, member rock band Night Ranger
· Josh Leo, songwriter
· the band Love and Theft
· Rockie Lynne, Universal Records South artist
· Armond Morales, founding member of Gospel quartet "The Imperials"
· Cactus Moser, former member Highway 101
· Robert K. Oermann, music journalist
· Jimmy Olander, member of Diamond Rio
· Robert Ellis Orrall, recording artist
· Billy Pierson, Primoris/Universal artist
· Bobby Pinson, Cash Daddy Record's artist and co-writer of Sugarland's hit "WantTo"
· Colt Prather, Warner Bros. recording artist
· DJ Skelton, active duty Captain U.S. Army
· Arlos Smith, two time SESAC Writer of the Year
· Billy Yates, European Country Artist
"When approached by the CMA about a tractor race featuring celebrity drivers, the concept was not only greeted with great enthusiasm, but the CMA staff worked closely with us to assure that the program would be a success," said Michael Peterson, celebrity spokesperson for New Holland. "The teamwork we shared with the CMA, along with the true professional friendship we developed together, was the backbone of our success and the reason we are back again in 2007. When you work with great people, great ideas happen, and we're proud to now be a successful part of this tremendous music festival."
A New Holland Boomer compact tractor that was signed by last year's participating celebrities will be available through an online auction until midnight on Saturday, June 9. Half of the winning bid will be donated to St. Jude Children's Research Hospital for Children; the other half goes to Habitat for Humanity, the charity selected by last year's winner, Wade Hayes. The winner will be announced at the race on Sunday, June 10. This year's autographed tractor will be offered on the virtual auction block, too with proceeds split between the winning driver's favorite charity and the National Future Farmer's of America.
The Chevy Sports Zone will host many other activities and displays sponsored by Chevy throughout the four days of CMA Music Festival. Chevy is one of the most dominate forces in the racing circuit. From NASCAR® to the American Le Mans, road racing to off-road truck competition, Chevy has raced almost everywhere and won. The Chevy Racing Tour celebrates that fact and lets you get an up-close look at a few of the vehicles that have helped inspire the next big, revolutionary ideas from Chevy. Check out the following vehicles at the Chevy display: No. 8 Monte Carlo Cup Car, No. 48 Monte Carlo Cup Car, ALMS Corvette C6.R, Race Modified Cobalt Drag Car, and a special visit from one of NASCAR's most beloved cars, the No 3 car. Chevy will also provide you an opportunity to take a picture with this storied NASCAR vehicle.
While in the Sports Zone, you can take a ride on the Chevy FLW Ranger Boat Simulator. You can answer the call to recycle with the Rechargeable Battery Recycling Corporation, with information about how recycling used portable rechargeable batteries and old cell phones can help preserve our own natural resources.
If you need a bite to eat, grab a snack from Backyard Burger. Additional exhibitors include Bluegreen Corp., Coyote Ugly® Saloon, Dasani Plus®, Full Throttle, Mossy Oak Apparel, Nashville Sounds, On the Run® at Exxon, Vanderbilt EMT Services, Yamaha Motor Corp.
To order tickets for the 2007 CMA Music Festival call 1-800-CMA-FEST (262-3378); visit www.CMAfest.com to download an order form to fax or mail; visit www.ticketmaster.com to buy online or charge-by-phone at (615) 255-9600.
A limited number of tickets to the individual Nightly Concerts are on sale for $40 for reserved seats and $30 for general admission in the upper deck of LP Field (plus applicable handling fees) by visiting www.ticketmaster.com to buy online; or charge-by-phone at (615) 255-9600 or 1-800-CMA-FEST (262-3378). The Nightly Concerts are also included in the Festival's four-day ticket packages, which can be purchased through the same means.
For up-to-the-minute information about travel information, schedules, artists appearing and more, visit www.CMAfest.comand sign up for e-news or purchase official CMA Music Festival merchandise.
CMA Music Festival is organized and produced by the Country Music Association. CMA Board member Tony Conway is the Executive Producer of CMA Music Festival. Premiere Radio Networks is the official radio broadcaster. Chevy: The Official Ride of Country Music. Borders® Books & Music: The Official Music & Book retailer of the CMA Music Festival. Additional promotional partners include Allstate Insurance Company, American Airlines, AT&T-Tennessee, Back Yard Burger, Bluegreen Corporation, BMI, Carl Black Chevrolet, Cavender's, Cici's Pizza®, Coca-Cola®, Country Music Hall of Fame ® and Museum, Country Weekly, Coyote Ugly® Saloon, CMT®, Crisco®, Dasani Plus®, Doinker®, Dr Pepper®, GAC: Great American Country, Gallo Family Vineyards, Great American Country, GEICO, Gibson Guitar®, Gillette Venus® Breeze, Grand Ole Opry, Greased Lightning Cleaning Products®, Hard Rock Café Nashville, Hunter Safety System®, Loveless Café, Mathews, Inc., Mossy Oak Apparel, Music Festivals®, Nashville Sounds, New Holland Agriculture Equipment S.p.A., On the Run® at Exxon, Rechargeable Battery Recycling Corporation, Sam's Town Hotel & Gambling Hall, Shane Co., Sharpie, Super 8®, Tennessee Education Lottery Corp®., T.G.I. Fridays®, The Bohning Company, The Sportsman Channel®, Wrangler®, Yamaha Motor Corp., USA and Yankee Candle®. EMT services are provided by Vanderbilt Sports Medicine and Vanderbilt Life Flight. Fan Fair® is a registered trademark of CMA.
Smucker's®, JIF®, Crisco®, Hungry Jack®, Martha White® and White Lily® are registered trademarks of The J.M. Smucker Company.
Source: CMA and GM
- Steve Azar Celebrity Sports Challenge
- Michael Peterson/ New Holland Celebrity Tractor Race
The 2007 CMA Music Festival is the place to be for music and sports enthusiasts alike. CMA Music Festival continues the tradition of the unique interaction between fans and their favorite celebrities with a variety of friendly competitions between Country Music artists, celebrities and professional athletes at the Chevy ™ Sports Zone.
CMA Music Festival takes place Thursday-Sunday, June 7-10 in Downtown Nashville. The popular Chevy Sports Zone will be taking residence in the parking lot between Third and Fourth Avenues (next to the Schermerhorn Symphony Hall and across the street from the Crisco® Family Zone), although a few select activities will take place in other locations (listed below). The Chevy Sports Zone is open Thursday through Saturday, June 7-9 (11:00 AM-5:00 PM/CT) and on Sunday, June 10 (11:00 AM - 3:00 PM/CT). Admission to the Chevy Sports Zone is FREE to the public.
"CMA Music Festival is dedicated to the fans and we love creating events and activities where they can interact with their favorite Country stars in unique ways," said Tammy Genovese, CMA Chief Operating Officer. "The Chevy Sports Zone offers that with competitions that spotlight the artists and athletes in a different arena in contests that challenge their abilities and often bring out their best sense of humor. It is a lot of fun for everyone involved."
On Thursday, June 7 (4:30-6:30 PM/CT), the Sixth Annual Andy Griggs Celebrity Archery Tournament with Joe Dubin of WKRN-TV serving as emcee and sponsored by Yamaha Motor Corp., USA and The Sportsman Channel®, will be held in Lot R on the grounds of LP Field. In addition to Griggs, Jeremy Baxter, Rhean Boyer, Preston Brust, Tracy Byrd, Ty England, Marvin Evatt, Daniel Lee Martin, Craig Morgan, Blake Shelton, Rusty Tabor, and Neil Thrasher are confirmed to compete. Jesse & Ginger Morehead will emcee the event. Jesse & Ginger are highly acclaimed professional archers with Jesse having won 12 world titles and Ginger winning 10.
Also hitting the bulls-eye is The Bohning Company and Cutter, Hunter Safety System®, Mossy Oak Apparel and New Motion Target System sponsored by Mathews. And remember to smile for the cameras - The Sportsman Channel®, the Men's Outdoor and Recreation Network, and Fox Sports Network will be on site to catch all the action. The TNA Wrestlers will be there. Additionally, there will be NASCAR autograph signings by Scott Wimmer No. 29 Holiday Inn Chevrolet driver and Steve Huffman No. 88 Navy Chevrolet driver.
On Friday, June 8 (1:00-3:00 PM/CT), the Steve Azar and Friends Celebrity Sports Challenge, presented by On The Run® at Exxon, will be held in the Chevy Sports Zone. A fan favorite with an astounding array of sports champions and celebrities competing alongside artists in friendly team competitions of basketball, football, golf, soccer, and more.
Participantsinclude, among others:
o Terry Ahola, U.S. Olympic Ski Team member
o Dave Archer, former NFL quarterback (Atlanta Falcons/Miami Dolphins)
o Deana Carter, Vanguard Records recording artist
o Jeanne Cho-Hunicke, LPGA Tour player
o Steve Cole, former NFL linebacker (Cleveland Browns/Philadelphia Eagles)
o Blue County, Curb Records' recording duo
o Craig Hentrich, NFL punter (Tennessee Titans) and two-time Pro-Bowler
o Angela Jerman, LPGA Tour player from neighboring Columbus, Georgia
o Jim Kelly, former NFL QB (Buffalo Bills) and NFL Hall of Fame member
o John-Paul Lavoisier, "Rex Balsom" on ABC's "One Life to Live"
o Ray Lloyd, American pro wrestler and one-time NWA Tag Team Champion
o Julie Roberts, Mercury Nashville recording artist
o Frank Rogers, CMA Award-winning producer (Brad Paisley/Josh Turner)
o Jay Teter, Quarterback Records recording artist
o Gino Torretta, Heisman Winner and former NFL QB (Seattle Seahawks)
o Gary Valentine, "Danny Heffernan" on CBS' "The King of Queens"
Back by popular demand on Saturday, June 9(show times 11:30 AM/CT, 1:30 PM/CT and 3:30 PM/CT) - John Misita and his amazing K-9's in Flight - the premiere Frisbee Dog entertainers in the world! With more than 15 years of professional experience, they have dazzled audiences in more than 200 cities and have been seen on The Discovery Channel, ESPN, The Disney Channel, Animal Planet, HBO, and more. The amazing K-9's in Flight team has also toured with Animal Planet, The NFL Experience, and Ringling Brothers "Greatest Show on Earth."
Sunday, June 10 (1:00-3:00 PM/CT), spotlights the Michael Peterson/New Holland Celebrity Tractor Race. During the event, Country Music artists and celebrities will race against the clock through an obstacle course on a New Holland compact tractor.
Participants include, among others:
· Deborah Allen, recording artist
· Rachel Baribeau, "In The Zone" sports talk show host
· Billy Block, host of "Billy Block's Western Beat" radio show
· Woody Bradshaw, Primoris/Universal artist
· Lane Brody, recording artist
· Brad Cotter, season two winner of "Nashville Star"
· Stacey David, hot rod driver
· Billy Dean, recording artist
· Todd Fritsch, Diamond Music Group recording artist with the newly released album 'Sawdust'
· Ty Herndon, Universal/Titan artist
· Joe Jobe ,CEO of National Biodiesel Board
· Kelly Keagy, member rock band Night Ranger
· Josh Leo, songwriter
· the band Love and Theft
· Rockie Lynne, Universal Records South artist
· Armond Morales, founding member of Gospel quartet "The Imperials"
· Cactus Moser, former member Highway 101
· Robert K. Oermann, music journalist
· Jimmy Olander, member of Diamond Rio
· Robert Ellis Orrall, recording artist
· Billy Pierson, Primoris/Universal artist
· Bobby Pinson, Cash Daddy Record's artist and co-writer of Sugarland's hit "WantTo"
· Colt Prather, Warner Bros. recording artist
· DJ Skelton, active duty Captain U.S. Army
· Arlos Smith, two time SESAC Writer of the Year
· Billy Yates, European Country Artist
"When approached by the CMA about a tractor race featuring celebrity drivers, the concept was not only greeted with great enthusiasm, but the CMA staff worked closely with us to assure that the program would be a success," said Michael Peterson, celebrity spokesperson for New Holland. "The teamwork we shared with the CMA, along with the true professional friendship we developed together, was the backbone of our success and the reason we are back again in 2007. When you work with great people, great ideas happen, and we're proud to now be a successful part of this tremendous music festival."
A New Holland Boomer compact tractor that was signed by last year's participating celebrities will be available through an online auction until midnight on Saturday, June 9. Half of the winning bid will be donated to St. Jude Children's Research Hospital for Children; the other half goes to Habitat for Humanity, the charity selected by last year's winner, Wade Hayes. The winner will be announced at the race on Sunday, June 10. This year's autographed tractor will be offered on the virtual auction block, too with proceeds split between the winning driver's favorite charity and the National Future Farmer's of America.
The Chevy Sports Zone will host many other activities and displays sponsored by Chevy throughout the four days of CMA Music Festival. Chevy is one of the most dominate forces in the racing circuit. From NASCAR® to the American Le Mans, road racing to off-road truck competition, Chevy has raced almost everywhere and won. The Chevy Racing Tour celebrates that fact and lets you get an up-close look at a few of the vehicles that have helped inspire the next big, revolutionary ideas from Chevy. Check out the following vehicles at the Chevy display: No. 8 Monte Carlo Cup Car, No. 48 Monte Carlo Cup Car, ALMS Corvette C6.R, Race Modified Cobalt Drag Car, and a special visit from one of NASCAR's most beloved cars, the No 3 car. Chevy will also provide you an opportunity to take a picture with this storied NASCAR vehicle.
While in the Sports Zone, you can take a ride on the Chevy FLW Ranger Boat Simulator. You can answer the call to recycle with the Rechargeable Battery Recycling Corporation, with information about how recycling used portable rechargeable batteries and old cell phones can help preserve our own natural resources.
If you need a bite to eat, grab a snack from Backyard Burger. Additional exhibitors include Bluegreen Corp., Coyote Ugly® Saloon, Dasani Plus®, Full Throttle, Mossy Oak Apparel, Nashville Sounds, On the Run® at Exxon, Vanderbilt EMT Services, Yamaha Motor Corp.
To order tickets for the 2007 CMA Music Festival call 1-800-CMA-FEST (262-3378); visit www.CMAfest.com to download an order form to fax or mail; visit www.ticketmaster.com to buy online or charge-by-phone at (615) 255-9600.
A limited number of tickets to the individual Nightly Concerts are on sale for $40 for reserved seats and $30 for general admission in the upper deck of LP Field (plus applicable handling fees) by visiting www.ticketmaster.com to buy online; or charge-by-phone at (615) 255-9600 or 1-800-CMA-FEST (262-3378). The Nightly Concerts are also included in the Festival's four-day ticket packages, which can be purchased through the same means.
For up-to-the-minute information about travel information, schedules, artists appearing and more, visit www.CMAfest.comand sign up for e-news or purchase official CMA Music Festival merchandise.
CMA Music Festival is organized and produced by the Country Music Association. CMA Board member Tony Conway is the Executive Producer of CMA Music Festival. Premiere Radio Networks is the official radio broadcaster. Chevy: The Official Ride of Country Music. Borders® Books & Music: The Official Music & Book retailer of the CMA Music Festival. Additional promotional partners include Allstate Insurance Company, American Airlines, AT&T-Tennessee, Back Yard Burger, Bluegreen Corporation, BMI, Carl Black Chevrolet, Cavender's, Cici's Pizza®, Coca-Cola®, Country Music Hall of Fame ® and Museum, Country Weekly, Coyote Ugly® Saloon, CMT®, Crisco®, Dasani Plus®, Doinker®, Dr Pepper®, GAC: Great American Country, Gallo Family Vineyards, Great American Country, GEICO, Gibson Guitar®, Gillette Venus® Breeze, Grand Ole Opry, Greased Lightning Cleaning Products®, Hard Rock Café Nashville, Hunter Safety System®, Loveless Café, Mathews, Inc., Mossy Oak Apparel, Music Festivals®, Nashville Sounds, New Holland Agriculture Equipment S.p.A., On the Run® at Exxon, Rechargeable Battery Recycling Corporation, Sam's Town Hotel & Gambling Hall, Shane Co., Sharpie, Super 8®, Tennessee Education Lottery Corp®., T.G.I. Fridays®, The Bohning Company, The Sportsman Channel®, Wrangler®, Yamaha Motor Corp., USA and Yankee Candle®. EMT services are provided by Vanderbilt Sports Medicine and Vanderbilt Life Flight. Fan Fair® is a registered trademark of CMA.
Smucker's®, JIF®, Crisco®, Hungry Jack®, Martha White® and White Lily® are registered trademarks of The J.M. Smucker Company.
Source: CMA and GM
